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In today’s extremely competitive retail automotive market, with its high quality products, state of the art facilities and aggressive advertising, what is left to truly differentiate your dealership from all the others? The obvious answer is, “your people,” but with all the demands on your time, how do you build the right team that will truly determine your dealership’s level of success?
Newspaper advertising, the Internet, and the “who do we know” process are the usual methods. All of these can identify candidates, but they are time consuming, can compromise confidentiality, are limited to the luck of timing, or are limited to the past personal contacts of existing managers. Do you want to base your success at building the right management team solely on these hit or miss methods?
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